Algorithm Design

Transparent, user-controlled feeds that prioritize well-being over engagement metrics.

The Current Problem

Today’s social media algorithms are designed with one goal: maximize engagement. This sounds reasonable until you realize that outrage, fear, and conflict are highly engaging. The result is platforms that systematically amplify divisive content because it keeps people scrolling.

These algorithms are also opaque. Users have no idea why they’re seeing what they’re seeing, and no meaningful control over their experience.

Our Approach

We believe algorithms should serve users, not exploit them. Our design principles:

Transparency First

Every algorithmic decision should be explainable. When you see a post, you should be able to understand why it was shown to you. “Because your friend liked it” or “Because you follow this topic” are acceptable explanations. “Because our model predicted you’d engage with it” is not.

User Control

You decide what matters to you. Want to see posts chronologically? You can. Want to prioritize posts from close friends? You can. Want to filter out certain topics during stressful times? You can.

Well-being Metrics

Instead of optimizing for time-on-platform, we’ll measure and optimize for user satisfaction, meaningful connections, and self-reported well-being. If people feel worse after using the platform, we’re failing.

No Dark Patterns

No infinite scroll designed to keep you hooked. No notifications engineered to create anxiety. No algorithmic tricks to make the platform addictive.

Technical Implementation

Our feed algorithm will be:

  • Open source: Anyone can inspect the code
  • Auditable: Regular third-party audits of algorithmic outcomes
  • Configurable: User preferences actually matter
  • Bounded: Natural stopping points rather than endless feeds

What This Means in Practice

When you open the app, you’ll see content from people and topics you care about, presented in a way you’ve chosen. The platform won’t try to manipulate your emotions or exploit your psychology. It will simply help you connect with others and stay informed about what matters to you.

Want to help build this?

We're looking for founding members to shape this project.